Source: https://www.statista.com/chart/32454/identify-trustworthy-news-on-different-social-media-platforms/
Now the question that needs to be asked is….Is this true?
Archives For Social Media
Regardless of where you land on the Covid pandemic, the past several years have confirmed that there is a tendency for groups of people to act in a very similar fashion. Why? In the book, The Psychology of Totalitarianism, Mattias Desmet the Professor of Clinical Psychology at Ghent University argues that the manipulation of individual and collective emotions such as fear, hope, and optimism/pessimism can become amplified in groups, leading to a form of collective hysteria also referred to mass psychosis. While I encourage everyone to read the book The Psychology of Totalitarianism the following video provides a great overview and starting point:
Original Source: https://www.visualcapitalist.com/life-return-to-normal-covid-19/
I find these sorts of surveys and infographics and the related data fascinating. The full post has some additional data that is interesting. Makes you wonder…..?
Power of Video
How to Fold a Shirt in Under 2 Seconds
Is there any better way to show people how to do this?
The following 13 stats point to the power of video content: – https://boast.io/13-stats-that-prove-the-power-of-video-marketing/
Before you follow my links to my favorite video creation tools (near the bottom of the post) I suggest that you spend a bit of time to make sure that are you using the power of images, video, and words to influence and motivate people rather use the video to just dump more information?
If you are wondering if your video is going to be effective in motivating people to action I suggest that you consider the list of questions that I pose on my post When people need motivation, not information https://www.harapnuik.org/?p=6705
Enough words – check out the following two videos to make sure that you are targeting the hearts before you target the minds of your audience.
The Power of Words
The Behavioral ScienceGuys
In the post, The Head Won’t Go Where the Heart Hasn’t Been https://www.harapnuik.org/?p=5461 I provide some of the research behind why it is so important to target the heart before you target the mind.
My Video Took Kit
So how do you take advantage of the power of video? The following links point to all the tools that I have found most useful in creating videos.
Dwayne’s DIY Video Creation Toolbox https://www.harapnuik.org/?p=6211
My Video & Media Tools – https://www.harapnuik.org/?p=5829
This is only the starting point. I recommend that you search Youtube to find even more ideas.
