Revenues and Profits of Tech Giants – Classic Disruptive Innovation

Dwayne Harapnuik —  March 21, 2013 — Leave a comment

As we can see from the infographic from Staff.com, Apple’s introduction of the iPhone 3GS in 2008 corresponds to the explosive growth of their revenue, profit and market capitalization. In late 2010 and early 2011 we also see a drop in Microsoft’s profit which corrisponds with the release of the iPad and what many are referring to as the beginning of the Post PC era (review several post on this topic). With the lack of success in the release of Windows 8 and poor sales of Microsoft’s Surface tablet we may see and even greater decline in the future for Microsoft.

Unfortunately, the infographic does not include the most disrupted company Research in Motion (RIM), which is now called Blackberry. Back in 2007 Blackberry dominated the smartphone market and just six years later many are wondering if the company will survive despite the release of their long awaited new OS and phones. Another perspective that the infographic doesn’t reveal is the way that Android is now beginning to disrupt Apple. It will be exciting to watch how the whole mobile industry which didn’t even exist six years ago will evolve over the next few years.

Staff infograph revenue profit tech giants

Source: Staff.com

Dwayne Harapnuik

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