Archives For Social Media

Ben Huh CEO of The Cheezburger Network, tell us all about Internet culture and what makes for a guaranteed flop online, and what elements can help content become viral.

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Marc Parry of the Chronicle of Higher Education reports that a Pearson national survey on social media use in Higher Ed reveals:

More than four out of every five professors use social media. And more than half of professors use tools like video, blogs, podcasts, and wikis in their classes.

Parry also reveals that only about 10 percent or 12 percent of survey responses represent “active” uses of social-media tools which means despite using these tool most faculty are only using these tools to passively convey information.

It is wonderful that faculty are at least using social media tools but very disappointing that they are only using them for passive means. Perhaps once they are comfortable with the tools the active uses may increase–time will tell.

One of the most interesting findings is that:

Professors with more than 20 years of teaching experience use social media only slightly less than do their younger peers.

This finding reconfirms additional research that shows there is very little age discrepancy in the adoption of online or technology based learning so we can’t use the “age” excuse any longer.

Read the full article…
Read the Pearson Social Media in Higher Education Survey press release…

Next is Now

Dwayne Harapnuik —  May 5, 2010 — Leave a comment

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Next is Now depicts the human connections empowered by rapid changes in communications technology in Canada and around the world.

Thanks to Tyler Wall my friend and colleague back in Canada for this video link.

The Story of Stuff Critique–Nice to see a bit of balance:

Part 1:

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Part 2:

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Part 3

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Part 4

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I have to thank Kenny Jones for bringing the following article to my attention. Marc Benioff chairman and CEO of salesforce.com message to 60 CIOs in various meetings throughout America’s heartland is:

We are moving from Cloud 1 to Cloud 2, and the iPad is the accelerator….What’s most exciting is that this fundamental transformation—cloud + social + iPad—will inspire a new generation of wildly innovative new apps that will change entire industries.

Moving from Cloud 1 to Cloud 2 doesn’t mean dropping all the functionality of cloud 1 rather it means we add the functionality of Cloud 2 to Cloud 1. It is a  move from typing and clicking to touch and a move from chatting to video.

Is industry listening–time will tell and Benioff suggests that many CIOs may rather retire than change. What can the academy learn from this? We (the academy) are one of the largest industries in North America and we need to heed this message as well.

Read the full article…