I have to thank Kenny Jones for bringing the following article to my attention. Marc Benioff chairman and CEO of salesforce.com message to 60 CIOs in various meetings throughout America’s heartland is:
We are moving from Cloud 1 to Cloud 2, and the iPad is the accelerator….What’s most exciting is that this fundamental transformation—cloud + social + iPad—will inspire a new generation of wildly innovative new apps that will change entire industries.
Moving from Cloud 1 to Cloud 2 doesn’t mean dropping all the functionality of cloud 1 rather it means we add the functionality of Cloud 2 to Cloud 1. It is a move from typing and clicking to touch and a move from chatting to video.
Is industry listening–time will tell and Benioff suggests that many CIOs may rather retire than change. What can the academy learn from this? We (the academy) are one of the largest industries in North America and we need to heed this message as well.